Nowadays, the most popular social media platform among Chinese people is WeChat. My project topic is about the main gratifications and technologies used in WeChat.

 

WeChat is created by Tencent in January 21st, 2011, and till the second of 2016, WeChat has covered more than 94% of China's smartphones, with monthly active users reaching 806 million,  users covering more than 200 countries and more than 20 languages. In addition, the total number of WeChat public accounts of each brand has exceeded 8 million, the number of mobile application connections exceeds 85,000, advertising revenue has increased to RMB 3.679 billion , and WeChat payment users have reached approximately 400 million.[1] 

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In my project, I would to find that what makes WeChat develops that quickly and what is the technology prior to others. How does WeChat satisfied Chinese people’s need in terms if communication and entertainment. I found some papers on Google scholar about WeChat main use and gratifications already. In my research, I would like to figure out more on technique aspect.